Livestreaming the 63rd Annual General Assembly of OEB

On April 23, 2024, the Federation of Employers & Industrialists (OEB) in Cyprus marked a significant milestone with the 63rd Annual General Assembly, held at the prestigious Hilton Nicosia. This event was distinguished not only by its content but also by the high-profile attendees, including the President of the Republic of Cyprus, Mr. Nikos Christodoulides, the Most Reverend Archbishop of Cyprus, and key political and state leaders.

Event Highlights and Technical Execution

The ceremonial part of the assembly was a focal point of the day. UnitrustMedia utilized state-of-the-art livestreaming technology to ensure that the event reached not only those in attendance but also a broader audience worldwide. The livestream was available on OEB’s official YouTube channel ( and Facebook page (, enhancing accessibility and viewer engagement. Additionally, the event was broadcast through Vouli TV ( and City Channel (, leveraging multiple platforms to maximize reach.

Distinguished Speakers and Engaging Content

The assembly featured keynote speeches from notable figures such as Mr. Nikos Christodoulides, President of the Republic of Cyprus, and Mr. Antonis Antoniou, President of OEB. Furthermore, a welcoming address was delivered by Mr. Stavros Stavrou, President of the Cyprus Chamber of Commerce and Industry (KEVE), adding a layer of gravitas and insight to the proceedings. These contributions highlighted the critical issues facing the industry and the broader economic landscape of Cyprus.

Pioneering Livestreaming Techniques

UnitrustMedia’s approach to livestreaming the event involved several innovative production techniques:

  • Multi-Camera Setup: Utilizing multiple cameras, UnitrustMedia captured the event from various angles, providing a dynamic viewing experience that conveyed the grandeur of the assembly.
  • High-Definition Streaming: By broadcasting in high definition, the production ensured that online viewers enjoyed the highest quality visuals, comparable to being in the room.
  • Real-Time Interactivity: The livestream allowed for real-time comments and interactions from viewers on YouTube and Facebook, fostering a sense of community and participation among the audience.

Strategic Impact

The decision to livestream the 63rd Annual General Assembly extended the event’s reach and impact, aligning with OEB’s goals of transparency and inclusivity. It demonstrated the power of digital platforms in enhancing the accessibility of significant corporate events. Moreover, this approach served as a testament to the capabilities of UnitrustMedia in managing and delivering high-quality digital broadcasts that engage and inform a wide audience.

Looking Forward

As digital technologies continue to evolve, the success of such events underscores the importance of integrating advanced media solutions in corporate strategies. UnitrustMedia’s successful production of the OEB General Assembly sets a benchmark for future events, highlighting the critical role of professional livestreaming services in the contemporary digital landscape.

By bridging geographical barriers and delivering seamless digital experiences, UnitrustMedia not only amplified the event’s reach but also enhanced participant engagement, proving that virtual attendance can be as compelling as being physically present. This event marks another step forward in the evolving field of livestream production, paving the way for future innovations in the media industry.